Sometimes, the best way to challenge a stereotype is to face it head-on. Luckily with a Generation-Y dominated demographic, a risque attitude is well-accepted and can help break through the clutter. The shirts below were designed with 3 goals in mind: to show the truth behind Asian stereotypes, to be relatable to the Babson campus, and to raise money for BAPSA's selected charity in 2007. Prior to the designs, a stereotype survey was issued on campus; the results were analyzed with SPSS13.0 and incorporated on the back of each shirt based on its respective stereotype. Over 50 iron-on shirts were sold in 2 weeks at $16 each.